Got a problem?  Got something you really want?  Have you ever gone on a hunt for the “perfect” solution to your problem?  Why can’t you find it?  Why can’t anyone just make the PERFECT solution?

The reason it is hard to find perfection is that companies are working with 2 conflicting variables… supply and demand.  Usually, there is limited supply of something (for example, it costs money to get a supply of Titanium to make Titanium watches)… versus demand… (for example, the price of the Titanium watch HAS to be higher because of the cost of the supply of Titanium).  So, the never-ending challenge: Price vs. Features ensues, and most companies FLOCK to the place where the MOST people are willing to pay the given price.

FEW companies have the guts to make a product at either extreme: price so low, everyone could afford it… but who would want it… it’s just crap?   Price so high, no-one can afford it, but WOW it has all the features and is darn near perfect.

The perfect solution is very rare.  Price low enough that there is high demand AND features high enough that it solves the problem nearly perfectly.

Software can change that.  It is possible to have the perfect software solution.

This company: Line2, is VERY VERY Close:
http://finance.yahoo.com/family-home/article/109173/iphone-app-to-sidestep-att
http://www.line2.com/

Live extreme.  Search for perfection.