Learn when to call…

If you are like me, you hate sales calls: doing them, almost as much as getting them.  If you have a small business, you probably get them and do them a lot.  The trick to making (and receiving) sales calls, is doing them when they will be best received… here is a few tips.

  1. Never call after 4pm, or before 8:30am… period.  
  2. Try calling no more than 2x per day.
  3. Call first in the morning, leave a message saying when you’ll call back later that day, and do it.  
    • (10am and then later at 2pm are good times).
  4. After 2 or 3 days of call attempts, email to ask to set up an appointment.  (email the admin if you can), then switch to once per week.
  5. Figure out their “slow day”… here is a hint, its probably NOT Monday.  
    • Often it is Friday at 10am or 2pm.
  6. Don’t call on the weekend, or at lunch.